Online shopping in India is set to see several important changes after the government amended the Consumer Protection (E-Commerce) Rules, 2020. The new rules introduce additional requirements around search results, sponsored listings, discounts, seller information, dark patterns, consumer complaints and other aspects of online shopping. The changes are scheduled to take effect from January 1, 2027. For shoppers, the changes could mean clearer information about products, prices and promotions. For e-commerce platforms and sellers, the rules introduce additional responsibilities around transparency and consumer protection. What Are India’s New E-Commerce Rules?…
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